After a tiff that went public less than a month ago, Choice Hotels and Expedia Inc. reached a new three-year agreement, which should have the hotel franchisor's properties back on Expedia's and hotels.com's more than 80 websites within a week or so.
And, Choice-affiliated properties that want to participate in Expedia's opaque channel, Hotwire, will be able to do so a later juncture, the companies stated.
From all outward appearances, it looks like Choice Hotels, despite its bluster, is the party that blinked in this skirmish, which seemingly revolved around last-room availability and rate parity.
And, Choice-affiliated properties that want to participate in Expedia's opaque channel, Hotwire, will be able to do so a later juncture, the companies stated.
From all outward appearances, it looks like Choice Hotels, despite its bluster, is the party that blinked in this skirmish, which seemingly revolved around last-room availability and rate parity.
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