When the tech world's two major borgs square off for travelers' time and attention, that can only be good news for the rest of us. Google had already arranged for free WiFi on Virgin America flights and—as of this morning—they're also giving it away at more than 40airports across the country. But that's small time compared to the deal Microsoft just struck to promote their search engine Bing.
Bing has worked out an arrangement with WiFi provider JiWire which will allow users to get free Internet in exchange for doing just one search on Bing. This is a campaign that will reach all of JiWire's hotspots which, more or less, amounts to just about everywhere:
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